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Kenya Launches Landmark Financing Program for Electric Motorcycles, Starting with 600+ Units.


   Nairobi, Kenya, July 9, 2025.

 In a major boost for clean transport and financial inclusion, Roam, Kenya's leading electric mobility company, and Fortune Credit, a licensed digital credit provider, have launched the country's first-ever dedicated financing program for electric motorcycles. The program kicks off with an initial order of over 600 recently launched Roam Air Gen2 motorcycles, marking one of the largest electric fleet financing deals in Kenya's history.

The partnership directly tackles a critical obstacle hindering Kenya's shift to electric mobility, particularly for delivery firms and logistics businesses: access to affordable financing. While demand for electric bikes surges, the lack of suitable loan products has forced many businesses to rely on cash purchases, preventing widespread adoption and scaling.

"This partnership isn’t just about selling Roam Air, it’s about breaking systemic barriers," said Habib Lukaya, Regional Sales Operations Manager at Roam. "By offering a locally made, zero-emission motorcycle with a flexible ownership model, we’re enabling more riders and businesses to switch to electric, save money, create jobs, and benefit from lower operational costs."

Fortune Credit has tailored the financing model to match the income flows of small business owners and informal sector riders:

 KES 25,000 Deposit: An accessible upfront payment.
 KES 527 Daily Payments: Flexible daily installments over 24 months.
 Full Ownership: Customers own both the motorcycle and battery at the end of the term.
 Comprehensive Package: Payments include motorcycle insurance, Hospicash health cover, and access to Roam's charging infrastructure (including portable home charging and Roam Hubs).

The motorcycles financed under this program are the newly launched Roam Air Gen2. Designed with extensive rider feedback, key upgrades include:
 A stronger 240kg frame.
 Dual battery range of up to 160km.
 Improved waterproofing.
 Safer battery locking.
 Enhanced braking system.
 Increased comfort.
 Meeting Kenya's Local Content Law (Legal Notice 112) with 36% locally manufactured components.

"This initiative embodies what the Green for Access Fund was created to do break down financial barriers that have kept underserved communities and entrepreneurs locked out of the green transition," stated David Ekabouma, Managing Director,  Fund Management, GreenMax Capital Group. "By sharing risk with trusted financial institutions like Fortune Credit, we enable inclusive lending that accelerates the adoption of clean, productive-use technologies."

The program is further strengthened by Fortune Credit's risk-sharing facility with the Green for Access Fund LLC (G4A). This facility allows Fortune Credit to offer more affordable loans for electric motorcycles and other climate-smart solutions while minimizing credit risk, particularly for underserved segments previously considered "too risky."

Janet Kuteli, Founder and CEO of Fortune Credit Limited: “This partnership with Roam Electric and GreenMax Capital through their Green for Access first loss facility reflects our commitment to empowering underserved riders and small businesses with clean, income-generating assets. By offering affordable financing bundled with asset insurance, health insurance, and financial education, we’re not just enabling ownership, we’re building resilience. We’re proud to pioneer innovation and impact in a space many have considered too risky for too long.”

The landmark partnership aims to, unlock large-scale access to clean, income-generating technologies across Kenya.
 Boost local value chains and create jobs within Kenya's growing electric mobility ecosystem.
 Reduce emissions and fuel expenses for businesses and individual riders.
 Provide Fortune Credit with a replicable financing model for the region, demonstrating how blended finance (combining donor capital with commercial execution) can catalyze transformative change.
 Build financial resilience for small-scale entrepreneurs.

This program signifies a major acceleration point for Kenya's transition to cleaner, more affordable, and locally relevant transportation solutions.

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